Review Generation

Do you know how critical online reviews are to your business? Thoughtful customer reviews provide honest feedback on items you are doing well, in addition to areas needing improvement. If your company asks the right questions and compiles the data effectively, your management team can learn how to improve products and customer interactions.

Review Generation

Customer reviews act as a reputation builder or a reputation destroyer. There is an art to writing the perfect negative review responses so they minimize damage, resolve issues, and ultimately improve the experience of your client and their review rating. Positive feedback from happy customers should be responded to, and celebrated as well to encourage further engagement.

Customer reviews act as a reputation builder or a reputation destroyer. There is an art to writing perfect negative review responses so they minimize damage, resolve issues, and ultimately improve the experience of your client and their review rating. Positive feedback from happy customers should be responded to, and celebrated as well, in order to encourage further engagement.

Step 1:

Generate

Request reviews to positively promote your brand!

Your customers need an easy way to share feedback from their experiences with your company, and we have a program that will help by requesting reviews through text or email. Our team will help build your review template and send feedback requests to your customers in order to solicit positive responses and help boost your business’ online presence by allowing your clients to quickly share their positive experiences on your social sites. The feedback you receive as a result of the reviews will provide insights and help you improve your business strategies.

Step 2:

Monitor

It's crucial you know what's being said about your business online.

It's impossible to thank customers for their positive reviews and feedback, or respond to those who write negative reviews, if you don't know they exist. The solution we developed for this challenge quickly allows reviews from many websites to be viewed in one place; enabling you to put your customer’s valuable feedback to work immediately! You will receive email notifications each time a review is received allowing you to act upon it quickly. It will even notify you when a customer edits their review.

Step 3:

Manage

Once you find all the reviews, how do you handle them?

Customers leave feedback on numerous online sites, and your personnel may not have time to continually refer to many review sites looking for customer critiques. The solution Summit developed for this challenge quickly allows reviews from tons of websites to be viewed in one place. This enables you to put your customer’s valuable feedback to work immediately! It also allows you efficiently address customer issues, before a review causes potential damage.

Step 4:

Respond

Actively engage in conversations with your customers!

Crafting review responses can be a tricky endeavor. Many businesses receive a bad review at some point in time; how you respond sets you apart from the competition. That’s why our staff of trained communicators will work with you to respond to negative reviews. Keeping communication out in the open for other customers to see will show the public how you address challenges. This often reassures future customers they are interacting with a reputable company.

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The general consensus is that reviews are important, but just how pertinent are they? And when was the last time you read your customer reviews? If you can’t remember consider this: Statistics show that 98% of consumers feel that reviews are an essential resource when making purchase decisions. It only takes a few clicks to view what other people are saying about a business. Whether it’s on Google, Facebook, Yelp, or a business website, customers often feel inclined to leave a review; either from an excellent experience or a not-so-stellar one. On average, a consumer reaches a purchasing decision after reading around three business or product reviews. Highly rated reviews can help your products and services appear more appealing, while lower ratings can deter potential customers. Let’s begin with the fundamentals, then we’ll go into detail as to why consumer reviews are essential for your business, and how to leverage them to your advantage in the remainder of this article.